Author
Posts by Sam Stemler
Sam Stemler writes about social proof, customer feedback, and testimonial marketing for Boast.
Other
11 Tips to Make Great-Looking Testimonial Videos on a Smartphone
Smartphones have made it easier than ever to capture video of all types, including video testimonials. But testimonials with poor lighting, …
Other
How to Get Camera-Shy Customers to Leave a Video Testimonial
Some of your best customers might not love being on camera. Try these strategies to help camera-shy customers leave a video testimonial.
Other
How to Make Short Video Testimonials That Convert
A great video testimonial is a powerful tool. Unlike written reviews, video testimonials allow potential customers to hear directly from …
Other
The Science of Trust: 7 Psychological Principles That Strengthen Testimonials
Let’s take a look at the psychological principles that influence trust, and how you can use these principles as you gather testimonials.
Sales & Marketing
What Video Editing Features Do You Actually Need?
Many video editing services provide a wide array of features, but how many of these features do you actually need and use? How many of these …
Customer Feedback
The Top 5 Things Customers Want in 2025, According to the Data
Data can tell us, generally, what customers want in 2025. Let’s take a look at the data and see what's at the top of the list.
Customer Loyalty
24 Ways to Impress and Delight Your Customers
Impress and delight your customers and create delightful experiences to encourage loyalty and positive reviews.
Online Reviews
10 Creative Ways to Use Reviews in Marketing
With creative ways to use reviews in marketing, you can jumpstart your strategy and make a real impact on potential customers.
Customer Loyalty
13 Ways to Find Your Best Customers
Knowing your best customers helps you focus on retention and sales. Let's see how to find your best customers and best use this information.
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Sales & Marketing
How to Create an Effective Testimonial Video
What makes a testimonial video effective, and how can you create an effective testimonial video? Let’s walk through the steps.
Sales & Marketing
Mindshare vs Market Share: What’s the Difference?
Let’s take a closer look at mindshare vs market share, the differences between them, and how to build up mindshare.
Sales & Marketing
6 Steps to Start Your Killer Video Marketing Strategy in 2024
From planning to execution, walk through these steps to start your killer video marketing strategy in 2024.