Customer survey software

Know how your customers feel. Then do something about it.

When you understand how customers feel about you, you can act to improve and grow. Boast's online survey tools make it easy to collect the feedback that matters, automatically.

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Animated demo of building a customer survey in Boast

Why you need customer surveys

Surveys are how you take the pulse of your business

From customer satisfaction to a clear picture of who your best customers are and why they love you, effective surveys give you the data you need to improve.

  • Understand your customers

    Individually, surveys flag unhappy customers so you can prevent negative reviews and reduce churn. At scale, they reveal the traits of your best customers to sharpen marketing and sales.

  • Track experience over time

    Standards like NPS® and CSAT give leadership a clear picture of customer experience trends, compared against industry benchmarks, so issues get resolved before they become major concerns.

  • Find and activate promoters

    Surveys surface your happiest customers as well as your unhappiest. Segment your biggest fans and ask them for reviews, testimonials and referrals.

Survey types

Start with a proven metric

Standard templates and benchmark data are built in. Or build anything custom with drag and drop.

Why you need survey software

Surveys are essential. Without the right tools, they're a ton of work.

Understanding how customers feel about different parts of your business, like your products or your customer service, is essential to growth. Customer surveys are one of the easiest and most reliable ways to get that data.

But done by hand, surveying customers means designing questions, creating a form, distributing it, following up a couple of times to get a decent response rate, and then organizing and analyzing everything that comes back.

Customer survey software simplifies the whole process. Templates handle the questions, sequences handle the requests and reminders, and reports compile the results, so you can spend your time using the data to improve your business.

The plan

Three steps to a feedback loop that runs itself

Pick a template, enroll customers, and let Boast handle the sending, the reminders and the reporting. Video answers get guided prompts and automatic captions.

  1. 1

    Ask

    Pick one of 18 proven templates, then send the request by email or SMS, share a link, or embed the form on your site. Boast follows up so you don't have to.

    See how requests work
  2. 2

    Record

    Customers tap the link and record from any phone or laptop. No app, no login. Guided prompts tell them what to talk about, so nobody freezes on camera.

    Meet Guided Prompts
  3. 3

    Share

    Approve with one click. Captions are burned in automatically and the testimonial appears on your website, social channels and ads.

    Explore display widgets
Start surveying customers

Why Boast

Key benefits of Boast customer survey software

  • Awesome customer experience

    Receiving a request and completing a survey is simple, quick and easy for your customers, on any device.

  • Survey automation

    Take the manual work and human error out of surveying. Put requests and reminders on autopilot so you can focus on running your business.

  • Actionable reporting

    Built-in reports make sense of the data and surface the trends that affect your bottom line.

  • Integrate with existing tools

    Connect your CRM or help desk through Zapier to trigger surveys automatically and collect even more responses.

  • Organize your data

    Tag and filter responses by product, location, staff member or custom field to get the greatest insight from what you receive.

  • Video answers, guided and captioned New

    Add a video question to any survey. Guided Prompts tell customers what to talk about, and Auto Captions make every approved answer ready to share.

Proof

Companies collecting customer feedback with Boast

Real customers, recorded on their own devices and published with one click.

What it costs to wait

If you don't ask how customers feel, you'll find out from your churn report.

  • Silent churn

    Unhappy customers rarely complain. They leave, and the first you hear of it is a cancelled contract or a negative review.

  • Promoters you never activated

    Your biggest fans would happily refer you or record a testimonial. Without a survey, you don't know who they are.

  • Decisions made on gut feel

    Without a trend line, leadership argues about what customers want instead of reading what they said.

  • Surveys that never go out

    A survey project done by hand gets done once. A feedback system runs every month, on its own.

FAQ

Customer survey questions, answered

What is customer survey software?
Customer survey software helps businesses survey customers and manage the feedback. The best tools offer standard templates and benchmark metrics like Net Promoter Score (NPS), Customer Satisfaction (CSAT) and Customer Effort Score (CES), plus custom surveys, and fit your existing tools and processes.
Which survey types does Boast include?
NPS, CSAT and CES templates and pre-built sequences are built in, along with a drag-and-drop builder for custom questionnaires with multi-page forms, conditional logic and video, photo and text answers.
How are surveys sent?
By email, SMS, a shareable link, an embedded form on your website or a collection widget inside your app. Sequences add automatic reminders and can enroll customers on a schedule or through Zapier.
Can surveys help me get reviews and testimonials?
Yes. Surveys identify your happiest customers. Segment out your biggest fans and ask them for a review, a video testimonial or a referral, and route concerns from unhappy customers to you privately.
Can I compare my results against benchmarks?
Yes. Because NPS and CSAT are standard metrics, you can compare your scores against industry benchmarks and track your own trends over time across the organization.
How do I organize the responses?
Tag and filter responses by product, location, staff member or custom field. Built-in reports surface trends, and contact-level reporting shows how each customer's sentiment changes over time.

Your happiest customers are ready to sell for you.

Start collecting video testimonials in minutes. Free for 14 days, no credit card required.

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