Testimonials on Boast

How to Build a Scalable Testimonial Strategy for Your Sales Funnel

Mon, 19 May 2025 17:51:38 +0000

Many businesses treat customer testimonials and reviews like optional benefits; great to have, but not critical. But your customers’ sentiments, trust, and stories are critical to your sales process, from start to finish. When done right, testimonials not only provide proof, but they also reduce friction, answer objections, and build trust. With this in mind, let’s take a look at the ways to build a scalable testimonial strategy for your sales funnel, and how to use these reviews and testimonials at every stage.

How to Get Better Employee Testimonials

Tue, 23 Jan 2024 15:00:16 +0000

Employee testimonials are powerful tools for attracting top talent and showcasing the positive aspects of your workplace culture. However, obtaining genuine and compelling testimonials requires a thoughtful approach. In this guide, we’ll explore effective strategies to get better employee testimonials that not only reflect your company in a positive light, but also resonate with potential candidates.

The Benefits of Video Testimonials You Need to Know

Tue, 05 Dec 2023 15:00:14 +0000

Trust is an important part of marketing today, and video testimonials have become a powerful tool. They offer a genuine voice to satisfied customers, providing compelling insights into the real-world impact of your products or services. Let’s take a look at the advantages of video testimonials and how you can use them to establish trust, drive conversions, and outshine the competition.

What is a Case Study Video (And Should You Make One?)

Tue, 06 Jun 2023 14:38:23 +0000

Case studies are powerful tools for introducing your business, showing your impact, and demonstrating your competitive advantages. Case studies allow prospective clients to see the solutions you’ve provided to others similar to them, and they’re one of the most compelling types of testimonials. Case study videos bring classic case studies to a new format, and they can be even more compelling, impactful, and even easier to make.

8 Interview Questions to Make Better Case Studies

Tue, 23 May 2023 14:00:24 +0000

Case studies are a powerful tool to show customers how your business works and what you can do. You can show your work, what results you’ve gained for your clients, how you operate, and show how much your clients love your work. But, if you can’t get the right information, it’s hard to make a great case study. The right interview questions and the right method can help you make a better case study.

15 Ways to Use Video Testimonials in Your Digital Marketing Campaign

Tue, 09 May 2023 14:00:04 +0000

Video testimonials can be a powerful part of your digital marketing campaign. Videos get more engagement and views than other media types, and customers trust the opinions of other customers more than businesses. There are many ways to use video testimonials in your digital marketing campaigns to engage and convert customers. Here are a few.

5 Testimonial Videos to Try in 2023

Mon, 28 Nov 2022 14:59:53 +0000

Testimonial videos can show prospective customers that current customers love your business. These videos can also demonstrate how your product works, problems that it can solve, and more. There are many different types of testimonial videos you might use. In this blog post, we’ll take a look at a few types of testimonial videos you might try in 2023.

How to Improve Your Website With Video

Wed, 16 Nov 2022 19:19:09 +0000

Video content is becoming increasingly popular and common online. However, high-quality video content can also be difficult to create; you need the right lighting, camera, script, props, and often much more. So how can you prioritize video content that will improve your traffic, conversion rates, impressions, or other measurable metrics? Let’s take a look at how to improve your website with video content.