Customer feedback for software companies
Your users know your product best. Turn what they say into proof.
Thriving software companies use Boast to collect product feedback, balance their review profile, and gather user-generated videos from real customers, then publish that proof on the pages where trials become deals.
Free for 14 days · No credit card · Set up in minutes
“The reason that I love it is it's so quick and raw and real. I love that it captures real humans sharing their honest opinions that are unscripted.”
Growth Marketing ProWhy software companies choose Boast
Product feedback that arrives on schedule, in the format you need.
Your customers understand your product best. Give them a regular chance to say so through email or SMS requests, and use what comes back to shape the roadmap.
Boast's drag-and-drop form builder handles every feedback need: multiple pages, conditional logic based on rating, review-site integrations and more. Embed the form on your website, drop it inside your app, or send customers to a hosted landing page.
- Drag-and-drop form builder with multi-page forms and conditional logic
- Schedule recurring surveys so feedback arrives every month or quarter
- Enroll customers automatically through Zapier when they upgrade or renew
Online reputation
Balance the reviews that only unhappy users write.
An excellent online reputation is essential to growing a software company, and the deck is stacked against you. Customers who have a negative experience are two to three times more likely to leave a review than those who have a positive one.
Boast balances the picture with a proactive approach. Sequences automate your review requests so happy customers get a direct link to Google, Facebook or the review site that matters, at the moment they're happiest.
- Automated review requests with reminders, from pre-built sequences
- Route promoters to review sites and hear from detractors privately
- Publish approved reviews and testimonials on your own site with widgets
Guided Prompts and Auto Captions New
User-generated videos that tell the whole story, captions included.
User-generated content comes from your customers. It's their chance to share what your product did for them, and it's the most believable content you can put in front of a trial user.
Guided Prompts put your questions on screen while the customer records, so you get the problem, the switch and the result instead of a rambling clip. Approve it and Auto Captions are burned in, ready for your site, your socials and your ads.
- Prompt templates for product reviews, case studies and UGC
- Customers record from any device with no app to install
- Embed finished videos on your website or landing pages
One platform
Get serious about customer feedback to grow your software company
Feedback, reviews, videos and surveys in one library, so your customer voice becomes a system instead of a scramble before every launch.
Growing your company means growing your product
- Multi-page forms with conditional logic
- Recurring surveys on a monthly or quarterly schedule
- Video, photo and text answers in one response library
Your reputation generates the next lead
- Direct links to Google and Facebook review forms
- Sequences with reminders and enrollment triggers
- Approved reviews published on your site automatically
Happy users want to share. Give them a place to do it.
- Guided Prompts and Auto Captions on every video
- Trim clips, add intros and outros, brand with a watermark
- Share to social or download for ads and sales decks
Understand how customers feel, then prove it's improving
- NPS, CSAT and CES templates
- Contact-level reporting on happiness over time
- Segment by plan, account owner or custom tag
The plan
Three steps from a happy user to proof on your pricing page
- 1
Ask
Trigger a survey or testimonial request from your CRM through Zapier when a customer upgrades, renews or hits a milestone. Boast follows up automatically.
See how sequences work - 2
Record
Customers tap the link and record from any device, no install. Guided Prompts walk them from the problem they had to the result they got.
Meet Guided Prompts - 3
Share
Approve with one click. Captions are burned in and the video lands on your pricing page, your socials and your ads.
Explore display widgets
Proof
Unscripted customers beat polished promises.
“I love that it captures real humans sharing their honest opinions that are unscripted. There's somehow something even more valuable in that than a video that's super polished and edited.”
Customer stories
Companies collecting proof from their users with Boast
- Growth Marketing ProHow a growth marketing team collects brief, compelling videos of real people and stories for their YouTube channel.Read the story →
National GridHow a multinational utility uses Boast on the app store and at trade shows to collect feedback from clients at every level.Read the story →- Vivir al MáximoHow an online course company collected 30 credible video testimonials from 130 students without spending time on Skype or money on a production crew.Read the story →
What it costs to wait
Trial users compare you on trust before they compare you on features.
- Lost deals
A prospect with two tabs open picks the product whose customers are visibly happy. Silence on your pricing page reads as risk.
- A negative review profile
Unhappy users are two to three times more likely to post. Without a system to ask, your reviews describe your worst week.
- A roadmap built on guesses
Without regular feedback you ship what's loudest in support, not what most customers need.
- Churn you saw too late
Detractors tell you they're leaving in a survey long before they cancel, if you ask.
FAQ